Want to work for a mission-led startup that's revolutionizing women's health?
1 in 2 women is on the wrong birth control. The company is an innovative direct-to-consumer startup that's building an FDA-approved tool that recommends birth control more effectively than a physician can. Well funded, with a strong team, this direct-to-consumer healthcare startup is revolutionizing women's access to healthcare, starting with birth control.
The Copywriter will work as a collaborative part of Tuune’s Brand Marketing and Product teams. You have a natural talent for taking complex health content (provided by our Biomedical Content Team) and turning it into a concise, empathetic, approachable copy. You will help fine-tune our brand voice and write compelling copy across all channels, including web, product, email, and paid media. You are comfortable in a fast-paced environment and are able to self-manage to complete deliverables on time.
Watch the Tuune story here:
https://www.youtube.com/watch?v=rpTf5ttmGkk
Our values
Our values are core to the business and how we behave, grow and hire.
- Compassionate: You approach your colleagues and our Tuune users with empathy.
- Inclusive: You believe that different = better. You invite different opinions to the table and build an inclusive culture at Tuune.
- Honest: We’re transparent and truthful. You admit mistakes and frame it as a learning experience, and you always find a solution.
- Committed: You’re mission-driven around building a better healthcare system for women and people with cycles.
Requirements
Responsibilities:
- Work closely with the Head of Brand and Head of Product to champion Tuune’s brand voice and ensure consistency across marketing channels and product
- Collaborate with the digital marketing team to write and test messaging strategies and copy
- Create brand messaging for product-led storytelling that simply and empathetically explains the benefits of Tuune
- Brainstorm, concept, and implement creative executions that garner buy-in while netting measurable results
- Provide a range of concepts for A/B testing that delivers on creative briefs
- Embrace a data-driven approach to apply learnings and improve campaign performance
- Deliver work in an agile workflow, managing priorities, and multiple projects at once
- Creative evolution – stay up to date with branding and advertising in all mediums
- Inspire and guide our social media and content teams to write compelling copy
Qualifications:
- At least 4 years of experience copywriting for a DTC brand, preferably in health, wellness, and/or tech
- Exceptional copywriting portfolio or examples
- Understanding of digital marketing best practices and how to write copy that converts
- Experience writing copy for an app and/or e-commerce brand a huge plus
- Proactive in nature - ability to solve problems, even when they are not fully defined
- Ability to present creative process and sell creative ideas
- Excellent time management and organizational skills
- Accuracy and attention to detail
- An understanding of the latest trends within the women’s health space is a plus
- Ability to thrive in a collaborative team environment
- Optimistic, energetic and naturally brings the fun to the office
Benefits
Reasons to join:
- Mission-led startup with a strong evidence-based product and a great company culture
- Experienced Founders with deep scientific knowledge and successful exits under their belt
- Highly experienced investors and advisors to support
- Freedom to hire and shape your own team and career path
- Healthy marketing budgets to test, learn and be creative. Autonomy to shape the strategy.
- 100% remote working (must be able to work East Coast hours)
- Competitive salary and equity for the right person